Free Tool · Schema Markup Generator
Valid JSON-LD schema. Zero guesswork.
Pick a schema type, fill in the fields, and copy clean JSON-LD that's ready to paste into your page head. FAQ, WebSite, Organization, Article, Person and Breadcrumb markup — generated entirely in your browser.
- Six common schema types, built to the Schema.org spec
- Live output updates as you type — copy or download the script tag
- No API, no AI requests, nothing leaves your browser
Question 1
Your JSON-LD
Fill in the required fields above to generate your schema markup.
What this tool does
Structured data, without reading the Schema.org docs for an afternoon.
Schema markup is how you tell Google — and AI assistants — what your page actually is. This tool assembles valid JSON-LD for the six types B2B SaaS sites need most, so you get eligible-for-rich-results markup without hand-writing JSON or debugging a missing comma.
Rich-result eligibility
FAQ dropdowns, sitelinks search boxes, article carousels and breadcrumbs all start with valid structured data on the page.
AI-ready pages
The same structured data that powers rich results helps AI assistants understand who you are and what each page covers.
Spec-correct output
Every block follows the Schema.org vocabulary and Google's documented required properties — no invented fields, no broken JSON.
How it works
Four steps, two minutes.
01
Pick a schema type
FAQ Page, WebSite, Organization, Article, Person or Breadcrumbs — the six types that cover most B2B SaaS pages.
02
Fill in the fields
Only the required properties are marked. Optional fields add richness but won't block your output.
03
Copy or download
Grab the raw JSON-LD, or download it already wrapped in a script tag ready for your page head.
04
Test and ship
Paste it into your page, then validate with Google's Rich Results Test before you publish.
FAQs
Schema questions, answered.
What is schema markup?
Schema markup is structured data you add to a page — usually as a JSON-LD script tag — that tells search engines and AI assistants exactly what the page contains. It's what powers rich results like FAQ dropdowns, sitelinks search boxes and knowledge panels in Google.
Where do I paste the JSON-LD this tool generates?
Paste it inside a <script type="application/ld+json"> tag in the <head> of the page it describes. One page can carry multiple schema blocks — for example an Article plus a FAQPage on the same URL.
Does schema markup guarantee rich results?
No. Valid markup makes your page eligible for rich results, but Google decides whether to show them based on quality, relevance and its own policies. Invalid or spammy markup, on the other hand, can get rich results removed — so generating clean, accurate JSON-LD still matters.
Which schema type should I start with?
For most B2B SaaS sites: Organization on the homepage, WebSite with a SearchAction if you have site search, Article on blog posts, and FAQPage on pages that genuinely show questions and answers. BreadcrumbList helps on any page deeper than one level.
Does this tool send my data anywhere?
No. Everything runs in your browser — the JSON-LD is assembled locally as you type. Nothing is sent to a server, an API or an AI model, and nothing you enter is stored.
Beyond the tool
Schema is the floor. AEO is the ceiling.
Structured data makes your pages legible to machines. I help B2B SaaS brands go further — getting cited in AI answers, not just indexed by search engines.